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Which Direct Energy rates are available in Texas?

Like most providers, Direct Energy has several plans available to customers in Texas. These plans, along with their specific rates by area, are listed in the tables below:


Direct Energy Rates for Dallas

Plan Name Term Length Rate at 2,000 kWh Rate at 1,000 kWh Rate at 500 kWh
Bright Choice 1 N/A N/A N/A
Power on Command 24 24 N/A N/A N/A
Weekends on Command 24 24 N/A N/A N/A
Live Brighter 12 12 N/A N/A N/A
Free Power Weekends 12 12 N/A N/A N/A


Direct Energy Rates for Houston

Plan Name Term Length Rate at 2,000 kWh Rate at 1,000 kWh Rate at 500 kWh
Bright Choice 1 12.500¢ 13.000¢ 14.100¢
Power on Command 24 24 12.100¢ 12.600¢ 13.700¢
Weekends on Command 24 24 13.100¢ 13.500¢ 14.400¢
Live Brighter 12 12 12.200¢ 12.700¢ 13.800¢
Free Power Weekends 12 12 13.000¢ 13.400¢ 14.300¢


Direct Energy Rates for TNMP

Plan Name Term Length Rate at 2,000 kWh Rate at 1,000 kWh Rate at 500 kWh
Bright Choice 1 N/A N/A N/A
Power on Command 24 24 N/A N/A N/A
Weekends on Command 24 24 N/A N/A N/A
Live Brighter 12 12 N/A N/A N/A
Free Power Weekends 12 12 N/A N/A N/A


Direct Energy Rates for AEP Central

Plan Name Term Length Rate at 2,000 kWh Rate at 1,000 kWh Rate at 500 kWh
Bright Choice 1 N/A N/A N/A
Power on Command 24 24 N/A N/A N/A
Weekends on Command 24 24 N/A N/A N/A
Live Brighter 12 12 N/A N/A N/A
Free Power Weekends 12 12 N/A N/A N/A


Direct Energy Rates for AEP North

Plan Name Term Length Rate at 2,000 kWh Rate at 1,000 kWh Rate at 500 kWh
Bright Choice 1 N/A N/A N/A
Power on Command 24 24 N/A N/A N/A
Weekends on Command 24 24 N/A N/A N/A
Live Brighter 12 12 N/A N/A N/A
Free Power Weekends 12 12 N/A N/A N/A


How do I find other providers plans?

You can easily find the electricity rates for Direct Energy as well as other suppliers in your area by entering your zip code in the box provided below.

Why does Direct Energy charge different electricity rates depending on where I live?

That's a good question - you might think the rates should be the same everywhere, after all, it's just electricity, right?

The reality is that as the Texas electric grid was built out, infrastructure was put in place by the regulated monopoly providers at the time. They built generators here and there, using different kinds of fuel and different configurations, and hooked them to the grid as it made sense to at the time. When electricity was deregulated, retailers like Direct Energy were allowed to offer a price to the public. However, the old decisions about how to construct the grid and where to put the generation plants does affect how expensive the wholesale electricity is in different regions, and the various TDSP's (the companies that take care of the poles and wires) all charge different rates to the retail providers for their services as well. Thus, in order to be competitive and provide the best rates for customers, Direct Energy (as well as other retailers) generally base their prices on the costs of generation and distribution in the different areas.


Direct Energy

PUCT License No. 10040

Texas Electricity Ratings Score: 4.1 / 5

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Customer Reviews

This graph ranks Price, Plans, Promotion, Order Experience, Customer Service, Billing, Account Management, Likelihood to recommend and Overall score of Direct Energy
342 Reviews
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Updated: 12-04-2018
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