About First Choice Power Electricity Service
About First Choice Power
Texas-New Mexico Power Company (TNMP) launched First Choice Power in 2000 to be its unregulated energy retailer in Texas. As a TDSP, TNMP was required to sell off its last generator plant when deregulation finally took effect in Texas in 2002. At that point, First Choice Power went into business as an affiliate retailer for TNMP. The REP was very successful, growing to become the state's fourth largest retail electricity provider by 2005.
In 2011, its parent company chose to leave the competitive energy market and sold First Choice Power to Direct Energy. Though Direct Energy was the largest energy retailer in North America, First Choice Power remained focused entirely on Texas customers. In 2021, NRG acquired Direct Energy and its other subsidiaries including First Choice Power. In October, NRG announced it was retiring First Choice Power and was moving existing customers to other NRG brands.
First Choice Power Plans
First Choice Power does not currently have any plans available on our site.
However, our Rate Comparison Page will let you compare plans and rates from other providers in the First Choice Power region.
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First Choice Power Customer Reviews
Get you in and you want out
Getting a plan and the service was not complex. After having their service for over 7 years. After IKE they changed after the hurricane!
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- Likely to Recommend
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In The Community
NRG announced it the retirement its First Choice Power brand in October 2022. However, for 20 years the company was best known for its variety of hunger and food bank programs, energy efficiency grants, teacher support programs in local schools, and connecting its employees with volunteering opportunities.